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Reputation Marketing

Profit Growth Builders • Jul 29, 2022

Your online reputation is a powerful thing, and the way you manage it can make all of the difference. You need to be sure that people are seeing your 5-star reviews when they search for products or services in order to maximize success with their purchasing decision. That's why now more than ever before- it’s imperative that we place these positive feedback loops right where they belong: front & center!


Here are some key points to keep in mind when pursuing an effective review strategy:

Encourage happy customers to leave reviews

The most important part of any review strategy is, of course, the reviews themselves.  The best way to get more 5-star reviews is simply to ask your customers for them.


You can do this by sending follow-up emails after a purchase has been made, or by placing prominently placed call-to-actions on your website or social media pages.


Make it easy for customers to leave reviews

The easier you make it for customers to leave reviews, the more likely they will be to do so. This means having a streamlined process in place for collecting reviews, whether it’s through an automated email system or a link on your website.


reputation Marketing

Respond to all reviews, good and bad

It’s important to show that you care about what your customers think, so be sure to respond to all reviews- good and bad. A simple “thank you” can go a long way with a positive review, while acknowledging and apologizing for any issues raised in a negative review shows that you’re taking steps to improve your business.


By following these simple tips, you can make sure that your online reputation is working for you, not against you. If you’re not on top of your review game, it could be costing you dearly. A previous study once found that for every 5-star rating increase on a business page or website, there is a 6.5% increase in sales! 


You don't want to miss out on the power of online reputation marketing! If you're ready, be sure to contact our team today. We can offer you a free trial.  It's a turn-key system that will grow your online reviews, and showcase them on your website.  We'll help guide your way through everything --we've got it covered so there's no stress involved at all when doing business with us.

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